Describe a good advertisement that you think is useful IELTS CUE CARD
IELTS CUE CARD
Describe a good advertisement that you think is useful
You should say:
- Where you can see it
- What it shows
- Why you think it is useful
- And explain how you feel about it
Sample Amswer-1
Introduction:
Advertisements have become an integral part of our daily lives, with various forms of media constantly bombarding us with messages. Today, I’d like to share a remarkable and heartwarming advertisement that I find both memorable and useful. It’s an advertisement for a mobile network that I stumbled upon while watching television.
Where you can see it:
This touching advertisement can be seen on various television channels and is also available online on popular video-sharing platforms. It has garnered millions of views and shares, making it easily accessible to a wide audience.
What it shows:
The advertisement tells the heartwarming story of a father who is separated from his young daughter due to work commitments. Despite the physical distance, the father uses the mobile network to stay connected with his daughter through video calls, sharing precious moments, helping her with homework, and even attending her school events virtually. The ad beautifully captures the emotional bond between the father and daughter and showcases how the mobile network plays a pivotal role in keeping them connected.
Why you think it is useful:
This advertisement is not just about promoting a mobile network; it touches on the profound impact of technology in bridging emotional gaps. It highlights the importance of connectivity in our lives, especially for those who are far apart. It serves as a reminder of how technology can be a force for good in fostering relationships and maintaining emotional bonds.
How you feel about it:
I have a deep appreciation for this advertisement because it resonates with the core values of family, love, and emotional connection. It beautifully conveys the message that technology can be a means to bring people closer, even when they are physically distant. This advertisement reminds us of the positive impact that advertising can have by not just promoting products but by touching our hearts and reminding us of the importance of human connections in this digital age.
Sample Answer-2
Introduction:
I’d like to share with you a touching advertisement that I recently saw on television. It’s a public service announcement (PSA) aimed at raising awareness about the importance of blood donation, and it left a lasting impression on me.
Where you can see it:
This PSA can be seen on various television channels during prime time. It’s also available on YouTube, where it has garnered millions of views and shares.
What it shows:
The advertisement opens with scenes of ordinary people going about their daily lives, but it takes a poignant turn when it highlights the critical need for blood donations. It features real-life stories of patients whose lives were saved because of blood donors. The emotional impact of the ad is enhanced by a powerful soundtrack and heartfelt testimonials.
Why you think it is useful:
I believe this advertisement is incredibly useful because it serves a noble purpose. It educates the public about the life-saving potential of blood donation and encourages people to take action. It provides information on where and how to donate blood, making it easy for viewers to get involved in a meaningful cause.
How you feel about it:
Personally, I was deeply moved by this advertisement. It reminds us of the power we have to make a difference in someone’s life through a simple act of kindness. It encourages empathy and altruism, and every time I see it, I feel inspired to contribute to the cause of blood donation.
Follow-up questions:
1.What do you think of online advertising?
Online advertising is an integral part of the digital age, and it has its pros and cons. While it allows for precise targeting and reach, it can also be intrusive if not done tastefully.
2.Are there any great online advertisements?
Absolutely, there are many fantastic online advertisements that use creativity and humor to engage viewers. Some memorable ones include Super Bowl commercials and viral marketing campaigns.
3.What do people usually buy?
People purchase a wide range of products and services, from everyday essentials like groceries to luxury items like cars and electronics. It varies greatly based on individual needs and preferences.
4.Why does buying new things make people happy?
Buying new things often brings happiness because it satisfies our desires and provides a sense of accomplishment. It can also be associated with novelty and excitement.
5.Do people watch useless advertisements in this day and age?
In today’s age, people have become more selective about the advertisements they consume. They tend to skip or ignore irrelevant ads, so advertisers must make their content engaging and relevant.
6.Do you think there is too much advertising in our daily lives?
There is a considerable amount of advertising in our daily lives, and it can sometimes feel overwhelming. Striking a balance between informative ads and not inundating consumers is crucial.
7.Why do some people hate advertisements?
Some people dislike advertisements because they find them intrusive, repetitive, or manipulative. Others may simply prefer uninterrupted content consumption.
8.Do people usually buy stuff after watching advertisements?
Advertising does influence purchase decisions, but the extent varies. People may research and compare products before making a decision, so ads are just one part of the buying process.
9.Is music useful in advertising?
Yes, music is incredibly useful in advertising. It can evoke emotions, create a memorable experience, and enhance the overall impact of an advertisement.
10.What are the advantages of TV advertisements? How about internet advertisements?
TV advertisements reach a broad audience and can create a lasting impact. Internet ads offer precise targeting and interactive features, allowing for more engagement.
11.Where usually do we see adverts?
Advertisements can be found on TV, radio, billboards, social media, websites, and even in public spaces like bus stops and malls.
12.Are there any advertisements at school?
Schools typically limit advertising to educational content or sponsored programs. However, some schools display ads in partnership with local businesses.
13.Are there some inappropriate adverts, like that of a condom?
Yes, there can be ads that some people find inappropriate, especially those related to sensitive topics like contraceptives. Advertisers should exercise caution and respect societal norms.
14.Why does the government allow such ads?
Governments often allow such ads as a matter of freedom of speech and expression, but they may regulate them to ensure they adhere to certain guidelines.
15.Do you think it is bad for children?
Inappropriate or excessive exposure to certain ads can be detrimental to children. Hence, it’s essential for parents and regulators to monitor and control what children see.
16.Do parents complain about it?
Yes, parents do complain about inappropriate or misleading advertisements, especially when they feel it negatively influences their children or promotes unhealthy behavior. Such complaints can lead to regulatory actions.
I really loved this advertisement because it’s so simple yet effective. I saw it on my way to work, it was a simple poster with a characteristic you need to demonstrate in IELTS speaking test and it really pushed me to remember our weak points. It was so useful, now I can prepare better for my test. Thanks for sharing!